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ON-DEMAND WEBINAR

ON-DEMAND WEBINAR

How Monetization Became Infra and No One Noticed

How Monetization Became Infra and No One Noticed

The entire conversation with Marcos Rivera, now available on demand.

What was covered:

  • The shift from user-based pricing to product & outcome-driven value.

  • How AI changes not just cost structures, but what customers perceive as “fair.”

  • When credits help and when they become a dangerous abstraction layer.

  • Why legacy billing systems are now a strategic bottleneck.

  • What teams need in place before experimenting with outcome-based pricing.

Watch The Replay Now

Watch The Replay Now

Key Takeaways For You

Key Takeaways For You

While everyone is focused on building AI features, something fundamental shifted in software monetization. Monetization stopped being a back-office function and became critical infrastructure.


This webinar zooms out to show you what's really happening. How the monetization landscape has changed, why billing infrastructure became strategic, and what you need to do about it.

The Change

How monetization went from simple subscriptions to complex hybrid models mixing seats, usage, credits and AI tokens.

The Pressure

Why sales want simplicity while product demands flexibility and why your infrastructure is breaking under strain.

The Gap

How AI native companies are moving in weeks while traditional SAAS takes months and why that gap is widening.

The Uncomfortable Truth

Monetization is no longer a finance tool and your billing infrastructure now determines how fast you can move.

Your Speakers

Register Now

background

ON-DEMAND WEBINAR

ON-DEMAND WEBINAR

How Monetization Became Infra and No One Noticed

How Monetization Became Infra and No One Noticed

The entire conversation with Marcos Rivera, now available on demand.

What was covered:

  • The shift from user-based pricing to product & outcome-driven value.

  • How AI changes not just cost structures, but what customers perceive as “fair.”

  • When credits help and when they become a dangerous abstraction layer.

  • Why legacy billing systems are now a strategic bottleneck.

  • What teams need in place before experimenting with outcome-based pricing.

Watch The Replay Now

Watch The Replay Now

Key Takeaways For You

Key Takeaways For You

While everyone is focused on building AI features, something fundamental shifted in software monetization. Monetization stopped being a back-office function and became critical infrastructure.


This webinar zooms out to show you what's really happening. How the monetization landscape has changed, why billing infrastructure became strategic, and what you need to do about it.

The Change

How monetization went from simple subscriptions to complex hybrid models mixing seats, usage, credits and AI tokens.

The Pressure

Why sales want simplicity while product demands flexibility and why your infrastructure is breaking under strain.

The Gap

How AI native companies are moving in weeks while traditional SAAS takes months and why that gap is widening.

The Uncomfortable Truth

Monetization is no longer a finance tool and your billing infrastructure now determines how fast you can move.

Your Speakers

Register Now